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Home Daily Golf Briefs Daily Pulse for January 10, 2018

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Web Street Golf Daily Pulse
VOLUME 8, NUMBER 6                                                           
Wednesday, January 10, 2018

ANY IDEA WHO SAID THIS? “So many parents make the mistake that kids are more than what they really are, and they give them too much confidence. My dad was always a few steps away from that. He always thought, ‘Get a degree, just in case.’ I promised him I would get my degree.”

BRAIN TEASER: How many weeks do you think Dustin Johnson has been ranked #1 in the world in his career?

ALOHA AND MAHALO! The PGA TOUR and the Hawai‘i Tourism Authority (HTA) have reached a four-year extension of their official marketing partnership that will continue to promote the state’s golf and tourism industry through 2022.

“January has become synonymous with amazing golf in Hawai‘i, with two PGA TOUR events and one PGA TOUR Champions event,” said Brian Oliver, PGA TOUR Executive Vice President Corporate Partnerships. “Our members have long enjoyed spending time in the Hawaiian Islands at the beginning of the year. We are pleased to extend our relationship with the Hawai‘i Tourism Authority and to continue highlighting Hawai‘i as a golf paradise through our tournaments on the PGA TOUR and PGA TOUR Champions.”  

The PGA TOUR opens the calendar year with two weeks in Hawai‘i: last week’s Sentry Tournament of Champions at Kapalua on Maui and this week’s Sony Open in Hawai‘i in Honolulu on O‘ahu. The PGA TOUR Champions opens its season January 15-20 with the Mitsubishi Electric Championship at Hualālai on the island of Hawai‘I, won last year by Bernhard Langer, his first of seven victories on the season.

“Hawai‘i’s sunny warmth and unmatched beauty always welcomes golf fans around the world to a new year of optimism with the Sentry Tournament of Champions on Maui, Sony Open in Hawai‘i and Mitsubishi Electric Championship at Hualālai,” said George D. Szigeti, President and CEO of the Hawai‘i Tourism Authority. “We thank PGA TOUR Commissioner Jay Monahan for his aloha and continued commitment to the Hawaiian Islands as a destination for hosting world-class golf, and we appreciate that our longstanding partnership will continue through 2022 with this new four-year agreement. The PGA TOUR and Hawai‘i are a perfect pairing for hosting a global sports showcase in combining a worldwide sports brand with an iconic tropical setting revered by travelers, especially at a time when people everywhere are bundled up from winter’s chill.”

The sponsorship, believe it or not, dates back to 2001 when the PGA TOUR and HTA, created by the state legislature to oversee Hawai‘i’s multi-billion tourism industry, aligned to highlight Hawai‘i’s professional golf tournaments as a marketing package that could serve as the promotional cornerstone for the state’s golf industry, estimated at $1 billion. The first PGA TOUR tournament held in Hawai‘i dates back to the 1965 Hawaiian Open at Waialae Country Club in Honolulu, which was won by Gay Brewer. The first PGA TOUR Champions event in the state was held in 1987 at the Royal Kā‘anapali Golf Club North Course, won by Orville Moody.  

ARTIFICIAL INTELLIGENCE: Arccos Golf reported that its Arccos Caddie artificial intelligence platform developed in partnership with Microsoft is now Permitted Under the Rules of Golf, according to USGA decision #2017-0754. The ruling confirms that Arccos Caddie can be used in competition whenever a Local Rule is in effect that permits distance-measuring devices, such as rangefinders. Players must simply toggle “Tournament Mode” within the Arccos 360 app of which Arccos Caddie is a feature.

Golf’s first artificial intelligence platform, leverages a data set of nearly 100 million shots hit during 700,000+ rounds played by the Arccos community, and 418 million mapping data points on 40,000+ courses. Arccos Caddie also considers live weather conditions to show players their optimal strategy on nearly every hole in the world, regardless of whether they’ve previously played the course.

“Golf is an incredibly data-centric sport, and Arccos Caddie is harnessing the power of Microsoft Azure and the world’s richest golf data set to help players make smarter decisions and shoot lower scores,” says Sal Syed, Arccos CEO and Co-Founder. “This ruling shows how the USGA is embracing innovation in a manner that helps the approximately 97% of golfers who don’t have access to a human caddie.”

Initially showcased at last year’s PGA Merchandise Show, Arccos Caddie didn’t officially launched until last August. Arccos Caddie is offered as a premium upgrade to the Arccos 360 app. Tiered pricing is available at $7.99/month, $39.99/six months, $49.99/12 months.

“The PGA TOUR has done a great job of using advanced analytics to help its players practice and perform their best. At other levels of the game, capturing the necessary on-course data has been a real challenge,” said Mike Downey, Director, Principal Evangelist – Sports at Microsoft. “Arccos has cracked that code and built a robust data set which they’re deploying via the Microsoft Azure cloud to the benefit of golfers worldwide.”

According to the company, golfers using Arccos have improved their handicap by an average of 2.77 strokes in 2016.

WEB GEMS:

RUB OF THE GREEN: A federal judge says Augusta National Golf Club will hold three green jackets and other Masters memorabilia while a lawsuit over an online auction plays out. READ MORE>>>

DREAM BIG! Sergio Garcia won at Kapalua in 2002 and talked about winning the money list on both sides of the Atlantic, a bold plan that went awry when he finished 12th on the PGA Tour money list. Justin Thomas, Tiger Woods and David Duval are the only Kapalua champions who won multiple times on the PGA Tour the rest of the year. So the idea that someone could have an eight-win season — done three times by Tiger Woods, once by Vijay Singh in the last 40 years — doesn’t seem as unlikely now as it might be at the end of the year. “I definitely think I can,” said Dustin Johnson, who has won eight times in the last 30 months and will never say he can’t do anything. “There’s a lot of really good players out here on tour, and for me to do that, I’m going to have to play some really good golf. But I’m definitely capable of it.” READ MORE>>>

ANSWERS: “So many parents make the mistake that kids are more than what they really are, and they give them too much confidence. My dad was always a few steps away from that. He always thought, ‘Get a degree, just in case.’ I promised him I would get my degree.”----World #4 Jon Rahm.

Dustin Johnson has been world #1 for a total of 47weeks.

THE INFORMATION CONTAINED IS BELIEVED TO BE RELIABLE, BUT IT IS NOT GUARANTEED. THE OPINION EXPRESSED IS THAT OF TERRY MCANDREW AND SHOULD NOT BE CONSIDERED A SOLICITATION TO BUY OR SELL SECURITIES IN ANY OF THE COMPANIES DISCUSSED WITHIN THIS NEWSLETTER. CONTENTS OF THIS NEWSLETTER MAY NOT BE REPRINTED OR REBROADCAST WITHOUT THE EXPRESSED WRITTEN CONSENT OF TMAC GOLF