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While the world around most of us appears to be in a contraction mode, lead in large part from the banking and real estate industries, its not the case for everyone. Some are actually branching out into new territory. Even within the challenging golf world that is obviously tied to real estate. While the spoils of playing on the PGA Tour rank second to none, one member of the elite company has decided to diversify his earnings potential by adding course architecture on his resume. Justin Leonard announced through his web site that he is working with golf course architect Tripp Davis on two projects in Texas and Colorado.
The Texas design project is a second course at The Tribute in The Colony, north of Dallas. The existing course there replicates holes from Scottish courses (such as the famous No. 8 “Postage Stamp” at Royal Troon where Leonard captured his British Open. “There really isn’t a course like the Tribute now,” Leonard said. “The new course will only enhance that. We’re building on the great reputation of the old course.”
The Colorado Davis-Leonard collaboration is at a development called Orvis Shorefox. According to Leonard’s web site, Orvis is the well-known purveyor of outdoor gear and accessories, and the Shorefox development will offer a combination of championship golf, fly-fishing, and other outdoor experiences. It is located 95 miles from Denver at the junctions of Highways 34 and 40.
Color me jaded and cynical of which I’ll freely admit to be guilty. But six months to a year ago this would have sounded much more exciting than it does today when high end luxury destinations are struggling to attract business due to the anemic economy and hang over effect generated by AIG and its corporate boon doggles. Its safe to say, Leonard who has banked over $835,000 in 11 events in 2009 and boasts career earnings of over $27.9 million (he ranks 9th overall in this category) won’t be giving up his day job anytime soon. Its not that he can’t afford to, it just pays too much for anyone to turn their back on...