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PGA Tour Commissioner, Tim Finchem gave an update on the tournament sponsorship front to the media last week. “It's hard work right now,” he said largely pointing the finger of blame at the economy. “It's largely a reduction of budgets,” he explained. “It's companies saving dollars, and two areas that you can save without firing anybody is reducing entertainment and customer communication activity and advertising. And both of those things hurt us. The advertising budgets are way off around the country, therefore the networks have a harder time selling inventory. So our big two struggles right now are at the tournament level selling hospitality because of shrinking budgets, and then our television product, like every other sport selling.”