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Home Cleveland Golf goes back to the future

Golf is a game rich in tradition. It respects the past even though the world today seems to move faster classic golflargely due to velocity that technology brings with it. Cleveland Golf has managed to produce something that mirrors days gone by but has all of the modern day improvements golfers have come to expect in a driver. The company formally announced the introduction of the Classic Driver, which is made of titanium even though it doesn’t appear to be. It has a unique sole design and color scheme inspired by persimmon drivers, which were once the norm with players not that long ago.

However, the Classic (the appearance makes the name obvious) may look like it came from the 80’s or 90’s but what’s under the hood doesn’t take a backseat to anything. It has a traditional pear-shaped profile with the largest, deepest clubface ever produced by Cleveland Golf. The face promotes a hot, penetrating ball flight, according to the company, while MaxCOR2 technology provides maximum distance on off-center hits.  Ultralite technology is incorporated to generate increased head speed and distance with the same swing effort. 

Thanks to RightWeight fitting, there are three different Classic Driver models to choose from with different weight to maximize performance and feel for every player type.  The Classic 270 has a club weight of 270 grams and a premium Miyazaki C. Kua 39 shaft for maximum head speed.  The Classic 290 has a club weight of 290 grams and a premium Miyazaki C. Kua 43 shaft for a strong combination of distance and accuracy.  The Classic Tour has a club weight of 310 grams and a premium Miyazaki Kusala Black 61 shaft for tour-caliber workability and precision.  The minimum advertised price for the Classic 270, Classic 290 models are $299, while the Classic Tour goes for $379.99.

bradleyOf the 12 drivers Cleveland Golf/Srixon had in play at last week’s Sony Open, 8 of them were the Classic. Most notably, the reigning PGA Champ and PGA Tour Rookie of the Year, Keegan Bradley had a 9 degree Classic in his bag. And for those who paid attention to yesterday’s BRAIN TEASER, they will remember that Jason Kokrak led the Sony in driving distance with a Classic (9 degrees also) at 328 yards.

Cleveland Golf has also added Mashie Hybrids, Fairway Woods and Irons, which are utility-inspired clubs to its product roster for 2012. The entire Mashie clubs feature enhanced Gliderail technology on the sole that measurably decreases turf drag, according to the company, for more lift and speed at impact. Players can expect more distance and accuracy from any lie – rough, sand, tee or fairway with the Gliderail technology, according to Cleveland. The Mashie Hybrids and Fairway Woods also incorporate Ultralite technology, with a shaft and grip combination that reduces total club weight by over 20 grams. They also include Miyazaki C. Kua 59 aftermarket graphite shafts, engineered specifically for either hybrids or fairway woods. 

Mashie Irons combine hybrids (3-5) with large cavity-back irons (6-P), offering optimal playability throughout the set, according to the company. The minimum advertised price for the Mashie Fairway Wood is $199.99; new Mashie Hybrid is $149.99) and $599.99/$649.99 (Mashie Irons, steel 8 pc./graphite 8 pc.). Cleveland Golf’s latest products are now available for pre-order and will be available for purchase at retail locations on February 17, 2012.