Adams Golf is going with less is more but don’t be fooled with the approach. The company has introduced the Idea Tech V4 hybrids and irons. The latest refinement in Velocity Slot Technology features a revolutionary Cut-Thru design that produces the same CT levels to that of a driver.  “With refined Velocity Slots, we were able to produce a CT around 240, which is what golfers will find in today's drivers,” said Justin Girard, Senior Design Engineer. “This is something the industry hasn't seen in a standard stainless steel hybrid. The increased CT is going to deliver a higher launch angle and higher ball speeds. Golfers will quickly notice that these hybrids are as hot as their driver.”

This new design has Velocity Slots in the crown and sole of the club, and also features a channel that is literally cut through the head of the club from the top slot to the bottom allowing for even more face deflection. The company pointed out it was important to seal the slots in order to be compliant with USGA regulations, so the Idea Tech V4 hybrids feature a TPU insert which also improves the feel and give the hybrids a very crisp sound similar to that of an iron. 

Designers were able to optimize Velocity Slots Technology in the Idea Tech V4 hybrids by isolating each slot shaping parameter, including the thru-slots to maximized CT.  With the introduction of the original Velocity Slot Technology in the Idea a12 OS hybrids, engineers saw an increase in CT of 20% vs. the Idea Tech V3 hybrids. With the use of Thru Slots in the new Idea Tech V4 hybrids, engineers said they have achieved an increase in CT of 67% to levels only seen before in today’s titanium drivers, but done in a stainless steel hybrid. The Idea Tech V4 uses a multi-material construction featuring tungsten heel/toe perimeter weighting in the long irons to provide optimal CG location for increased forgiveness & higher launch, Adams said.

The Tech V4 is offered in two distinct sets. One features a stainless steel, a forged iron set and an all-hybrid set. The V4 should cover a wide range of golfers anywhere from the single handicap golfer to the higher handicap golfer who is looking to launch the ball higher and gain distance. The forged set features a 3H, 4H, 5H and 6-iron through PW using forged 8620 carbon steel with nickel plating. The all-hybrid set is 4H through GW.  Both sets feature a PVD finish for a non-glare, sleek look. The Idea Tech V4 Iron sets will have a manufacturer suggested retail price (MSRP) of $899.99 (steel) and $1099.99 (graphite). The Idea Tech V4 Hybrids will have an MSRP of $249.99. The Idea Tech V4 hybrids and irons will be shipping from Adams Golf at the end of September.