It can now be stated without any question that two years ago Rory McIlroy experienced several defining moments in his young life. His back nine at Augusta was clearly the first of a few for the Northern Irishman. Shortly after, he made a visit to Haiti as the Caribbean country was still suffering the effects of a devastating earthquake which hit close to the capital, Port-au-Prince, in January 2010. It was his first official overseas trip as Unicef Ireland ambassador. Most golf fans remember Augusta and his memorable trip to Congressional that came after. However, the trip in between may have had a bigger impact on the world’s #1 player as McIlroy has launched a charitable foundation “to help children from around the world.”

“When I was younger my parents sacrificed everything to allow me to play the game I love. Having that support from my family gave me the opportunity to chase my dreams. But I know that every child is not so fortunate. My aim is that The Rory Foundation will support children’s charities big and small around the world that try to give kids that helping hand,” he wrote on

His first fund raising effort it called “6 bags,” which will see each of his unique bags auctioned off for charity. “For each of the first 6 tournaments I play in in 2013 my Tour Bag will carry the name of a different children's charity. Where possible each charity will be active within the community where the tournament is held. To kick off the project the first charity will be one from my home - the Northern Ireland Cancer Fund for Children. After the tournament you can bid to own the bag and all the proceeds will go directly to that charity. People can also donate directly to each charity. Each of these chosen charities do amazing work. Any money they receive is directed towards the children they help,” he added.