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adidas Golf has announced the release of the pure 360 footwear collection, the next generation of adipure footwear. Dustin Johnson began wearing the new pure 360 at the Hyundai Tournament of Champions back in January. “Walking as much as we do out on tour definitely takes its toll,” said Johnson. “Once I started wearing the pure 360, I immediately felt the incredible comfort and feel more refreshed at the end of my round. Not only do they look great, they’re the most comfortable shoe I’ve ever worn.”

Based on tour player feedback, according to the company, it incorporated a newly designed external heel cage paired with a new last for 360WRAP support in the midfoot and heel. The outsole of the pure 360 features proprietary puremotion technology that allows the golfer’s foot to move more naturally during play. The redesigned thintech outsole features swing plane traction and a new midfoot cleat to create more grip and stability, according to the company.

“Our tour athletes know what they need in their footwear to perform at their highest level,” stated Masun Denison, Director, Global Product marketing, Footwear at adidas Golf. “We’ve listened carefully to their feedback and combined it with new material technologies to create a premium shoe that we’re confident will resonate with both tour players and amateurs alike.”

Pure 360 is available now in four colorways at an MSRP of $250 USD.